Cash the Web

Posts Tagged ‘ranking’

High rankings on all major search engines are influenced by the number of factors. The age of a site matters a lot. As I have a friend with a site only contains 5 pages and never updates in the last 4 years got PR 5. This revels me a secret. The age of a site.

As we already know, the link to a page from a quality site which has a higher PR will give your page positive points. Links from popular and trusted web pages have a bigger impact on the search engine rankings of a web page than links from less popular and trusted pages.

A new patent application with the name “Ranking Domains Using Domain Maturity” indicates that there is another factor that helps search engines to determine the quality of a web page.

How the new method can be used to detect high quality links

Here’s the abstract of the new patent application:

“Ranking domains for search engines is provided herein. To rank a domain, contributing domains associated with the domain are identified. Additionally, the maturity of each of the contributing domains is determined.

A rank for the domain is then determined based at least in part on the maturity of each of the contributing domains. The domain rankings may then be used to order results for search queries.”

The patent applications indicates that newer domains are more likely to be spam or part of a link system that tries to game search engine algorithms.

Web pages that have links from older domains may be ranked higher than other domains in the search results.

Why do search engines think that new domains are likely to be spam?

Domain names are cheap and some domain name registrars even offer free domain registration and trial periods.

Spammers can easily take advantage of these offers to build a network of websites that link to each other (a so-called link farm).

The new patent describes how search engines can use the age of websites to specify the value of their links. For example, links from websites that are several years old could have a high effect on the search engine positions of the ranked sites while links from newly created websites might not have any effect at all.

Actually, there are several dozen factors that decide whether your website will get top positions on Google or not. Having them all in place makes the difference between a success and a fail. Get your blog right from the beginning to avoid disaster :0)

Webmasters in a discussion forum have noticed changes in Google’s search results. Do we have to expect a larger ranking algorithm update? How will this influence the ranking of your web pages in Google’s search results?

What changes did webmasters notice in Google’s search results?

Not all webmasters noticed the same changes. Here’s an overview of what has been reported:

• Some established websites that did not spam dropped out of Google’s index early March.
• It seems to take much longer now until new websites get indexed by Google.
• Rather less relevant results have received higher rankings because some relevant pages either dropped out of the index or lost some of their inbound links.
• The Cache data doesn’t seem to be updated.
• The site: and inurl: queries on Google that normally fluctuate for large websites now report the same numbers every day.

Changes like these are usually a clear indicator of an upcoming ranking algorithm update.

Is this really a ranking algorithm update?

Google engineer Matt Cutts denied that there are any major changes in the search results and that there was a ranking algorithm update on the way.

However, he wanted to investigate if and why the results change so much.

The observations of the webmasters in the forum might be normal changes that happen all the time. But the webmasters who discovered the changes are very web-savvy and they should be able to distinguish an anomaly from usual fluctuations.

What does this mean to your Google rankings?

It has yet to turn out whether this really is a ranking algorithm or not. If your rankings haven’t changed yet, there’s no need to act. The whole thing might just be a temporary hiccup.

Keep optimizing your site and provide quality content to maximize SEO to make money online.