Archive for September, 2008
Forums for successful traffic building
There is no doubt about the fact that Forum posting works when it comes to driving traffic to a site. On many occasions, I have successfully used posting to forums to gain exposure to my affiliate landing page, squeeze page, sales page, etc.
I tell you, if you’re really smart, the goal of every forum post you make is to get as many people to subscribe to your list! Posting to forums is a very fast and powerful way to build your base of subscribers in as little as 30 minutes. Below is a step-by-step guide:
Step 1 – Find Forums About Your Niche Very Easily
Just Google the following:
+”your niche” +forum
or
+“your niche”+”discussion board”
For instance, if I am looking for Forums in the Internet Marketing field, I type +”Internet Marketing”+forum. The results show the top Internet marketing Forums.
Step 2 – Join the Forums and Set Up Your Signature
Remember to include your website address in your signature. Signature is another name for your resource box. Your resource box is just like an ‘about the author info’. This appears at the end of every post you make and drives traffic to your website.
Step 3 – Read the Rules and Regulations of the Forum before Posting
This ensures that your posts are not deleted by the Administrators of the Forum. Now, don’t go about spamming all members of the Forum with your website advert. In fact, I will advise you not to post an obvious ad. It’s a pure waste of time because it will be deleted.
So, what’s next?
Step 4 – Ask for Input
Approach from a weak man’s position. Assuming you’ve written an article on your site entitled “13 Ways to Drive Traffic to a New Site.” You could make a post asking folks to check out the article and see if you missed anything. Or you can ask for additional points to add to your article. Of course you’ll have your opt in box at the end of the article with a compelling offering.
Let’s say you’ve written an article on meeting the right partner. You could post a message like this: “If you had a chance to learn how to meet your right partner now, what would you do?”
It’s a great way to get the attention of forum members to your article. You also get them engaged in the article by asking for their input. And who knows, you may also get other publishers who would use your content in their ezines, thereby getting more exposure for your site.
Step 5 – Ask for a Critical Assessment
If you are the type that is not easily hurt by honest feedback even when it hurts, you can go to a forum and ask for a honest critique. You may think this will not make people sign up for your list, but I tell you, many people will end up subscribing to it. It’s a more indirect and acceptable way to ask people to check out your site without blatant advertising.
Plus, the feedback they give you may help to make your squeeze page even more compelling. Ask them if it would persuade them to give it a try, assuming they were in your target market (of course, you already know they are by the forum you selected). And, if they say no, ask them why. You can get valuable information on what they want (and don’t want) this way.
There are two types of forums where you should ask for critiques: the niche forum itself and a marketing forum. You’ll likely get more sign-ups from the niche forum and good advice to test out from the marketing forum (although you’ll get some opt-ins there as well).
Step 6 – Ask Your Target Market What They Want
Unknown to most people; this is one of the best ways to develop products and services. And most times, Forum members are ready to tell you what they’ll buy and give you ideas for articles, auto-responder content and your blog posts, whatever you need. People guess the products their target market will want and create them only to discover no one is interested in the product, but with this approach, you have real people telling you what product they want, how they want it and how much they are prepared to pay for it.
The way you would use this technique to get them to subscribe is to post something like, “what’s your biggest question about loosing weight?” Or “what’s the single most important thing you’d like to know about building a business?”
Don’t forget to ask if they’re willing to pay for solutions to their problems and have them give you an indication of how much they would be willing to pay. Powerful stuff!
Let them know you’ve already answered 10 questions (your 10 step mini-course loaded in your auto-responder), for example. Then they’ll be more likely to sign-up. Make sure you point out that you’ll add to your mini-course with the answers to the questions they’ve provided, and that they’ll get answers to the existing questions in your mini-course PLUS the new ones when they subscribe. Everybody wins!
Step 7 – Provide a Step-By-Step Guide or Video Tutorial
If someone asks how to create an eBook, give them a progression of steps they can take. Or, make a tutorial video showing them how. Now that you’ve got them to your site, you’ll want to “make them a proposal they can’t refuse.”
Provide a List of Resources and Websites
In addition to checklists, resource lists with website URLs make a great site for them to bookmark! Make sure you supply more than just links. Make it a huge info-page of information. A collection of resources, links to everything you have – articles, video, audio, your blog, other useful sites, tools, you name it.
Solve a Problem for People
If someone asks for help or asks a question, provide your experience and try to help them. But to maximize your odds of getting both the asker of the question and everyone else who reads the post to subscribe to your list, try to phrase your answer in one of the following two ways:
1. Give them tips, techniques, shortcuts, secrets, or anything that offers both the promise of exclusive information and fast results. A shortcut to success.
2. Whenever possible, supply them with specific results. Think about it. When you want to learn how to make income online, you go to someone who is making revenue online to guide you. This quickly establishes you as an authority in that area.
And by helping them, maybe – just maybe – they’ll click on the link in your signature to check out your website. If you direct them to a blog post or article you wrote to answer their question, they’ll be even more likely to investigate.
That’s all there is to it but at the end of the day, it’s a failure-proof way to drive serious traffic to your website using Forum Posts. Apply it and see your traffic soar through the roof. Don’t say I didn’t warn you!
Making money from blogging – BBC
Here is an article about monetizing blogs – BBC Reports
The power of female blogging – BBC reports
Using Internal Linking To Get Better Search Engine Exposure
Anyone who runs a website should be aware of a few basic search engine linking tactics. Used properly you can interlink your website so that Google, Yahoo and the other major search engines will rate you higher in both page rank and search engine results for your keyword/key phrase niche terms. If you’re unaware of what internal linking means, here’s a basic overview.
Internal linking involves the links on your website that point to other pages on your website. Internal linking is very important because it allows the search engine spiders, those automated bots that scour the Internet looking for information, to find all of the pages on your website. In comparison, external linking are links that are on your website which link out to other websites, and there are specific tactics for those as well. In this article, however, we’re going to cover a few simple tactics and strategies to get your internal linking up to speed.
When you’re developing your website, you will tend to put a whole lot of pages of similar information tailored to a specific niche or subject that you want to convey to your visitors. You probably will have information, news, how-to articles, tips and sales pages, where informed visitors can buy your products or services. Your internal linking structure will not only benefit your visitors, but it will help you rank better with the search engines as well.
Having a good navigation system makes Google and Yahoo happy, and in turn, they will reward you because you are doing things to improve the visitors’ website experience. So, for example, if you have an internal linking structure that is seamless, intuitive and allows your visitors to quickly find what they’re looking for, search engines will give you more page rank, index more of your web pages and return higher search results for user queries.
Why? You have taken the time to help your website visitors have an excellent customer experience. As a result, your tactics and strategies should be geared towards giving arriving visitors not only the information that they seek, but have it presented in a way that they, and search engine bots, will love.
So how do you accomplish this? There are a few basic tactics, you can use that will improve your internal linking structure right off the bat.
Number 1 – use the rel=”nofollow” HTML tag for pages that you don’t want to pass rank to Google. For example, let’s say you had a three-page site. Now, we all know that most people have more than three pages for an entire website; however, this will make it easier to follow.
The first page is your home page which gets 100% of the search engine ranking and love. The second page is an information or information/sales page, with the third being a checkout page. If you don’t use the nofollow tag on one of the pages, both pages will be passed half of 50% each for the link from the home page. So, they’ll each get 25% of the ranking and love passed through from the spiders. The search engine spiders will naturally give your home page the best page rank and index it first. Say, you want to link to the information/sales page and make sure that a lot of people find it, because the information page is what will sell your product or service. For ranking and indexing purposes, you consider the checkout page as useless, so you don’t care if the search engines find it or not. In fact, you’d prefer it if they didn’t index it all. What do you do?
When you link from your home page, you can do one of two things.
Link to the information page only from the home page. Link to both pages but use the no follow tag to the checkout page. In that way, if someone arrives who is already sold on your product, they can go directly to your checkout page and buy the product. However, if it is an uninformed visitor, they can clickthrough to your information/sales page or they click on the indexed Google or Yahoo link that’s been picked up by the spider.
Two things happen with scenario #2. You give the customer/visitor the option. Because, the search engine is applying SEO love to one page and not two, the page rank passed will not be 25% and 25% for each page, but 0% for the checkout page and 50% for the information page which needs it. You maintain the search engine indexing and page rank for those pages that are important.
This is just one thing that needs to be considered when setting up your website. Professional SEO firms use this algorithm in order to get specific pages on your website to rank higher and return results in the search engine results pages that are much higher than other pages like your checkout pages which you don’t care about.
Number 2 – Add extra links in your navigation area or footer area that link to important pages and main sections on your website. This extremely easy tactic is often overlooked by many websites, but it does return very good results for deep linking, and most SEO firms will review your footer links when they take you on as a candidate in order to utilize that other form of deep linking.
The reason for this is that so many people forget to do it, and many Web designers add really cool buttons, images and all kinds of funky image stuff that do nothing to improve your page rank or your results in a search engines. You should remember that search engines can’t follow image links or links created in JavaScript. So, you want to add simple text links that the robots can follow to index your website more fully.
These are only two of the tactics that are covered when you hire a professional, savvy SEO firm to optimize your web layout and linking structure.
How to Write Articles for Improved Search Engine Rank
If you are looking for improved search engine rank for any page on your website, you have to learn how to write articles in order to make use of one of the major and most useful resources online: article directories.
Just as website directories can be used to promote your website online, article directories can be used to publish your articles. These articles can in turn be used to promote a specific page on your website, and in this respect are more useful than a website directory listing that promotes only your home page.
You have few opportunities to direct search engine spiders directly to a page of your choice, and when one arises it should be made good use of. In fact, other than article directories and links on your website, you are unlikely to find such an opportuníty, and it should be seized whenever it arises. However, very few people actually know how to make best use of such an opportuníty and to use their articles intelligently to drive masses of traffic to their site.
You can use your Author’s Resource to achieve that, but in order to get the Resource read, you have to get the article read. For that to happen, you have to write a good article and then make people read it. To do that your title must be good enough to persuade people to read it. To achieve that you must be able to write a good title. So how do you achieve all of these things? That is the purpose of this article: to teach you how to craft a title that will get you article read, and then to craft a resource that will compel the reader to visit your website – or the web page that you want them to see.
So, first the title: Before you can craft your title you will need a good topic or subject to write about. There are several ways to decide what that should be, but that is another article. Let’s assume that you have decided to write about how to cure a slice in golf. The obvious title would be: “How to Cure Your Golf Slice”.
Would that really be a good idea? How many web pages are there online with that title? A few thousand? A few hundred thousand? In fact if you use the term as a Google search you will find it is 387,000. You have 387,000 other websites competing for these keywords. Now, let’s change it to “How to Cure a Golf Slice”. You get 71,500 competing sites. Just one small word change: ‘your’ to ‘a’ reduces the competition by almost 82%.
What that means is that with fewer competing sites you have a lot better chance of having your website listed close to the top of the listings for the keyword. However, you also have to take the demand into consideration: if nobody is using these keywords in their search you won’t benefit by using them. Using Wordtracker I get three times as many people, searching for ‘cure A golf slice’ than ‘cure YOUR golf slice’. So based upon keyword research the title will be: How to Cure A Golf Slice
Forget Expensive PPC Advertising – There is an Alternative!
This has three times the demand and over a fifth of the supply of the alternative with ‘YOUR’ in the keyword. That’s the difference that one simple word can make to the success or failure of a keyword or keyphrase.
In practice it will make little difference, unless the prospect uses the exact phrase, in which case ‘how to cure a golf slice’ is the more likely of the two terms for somebody to use. Were the term ‘cure my golf slice’ used, both would have the same number of results.
You then write the article, making it as interesting and as useful to the reader as possible, and try to persuade them that they have to find out more by visiting your website. However, the purpose of this article is not to show you how to write articles, but how to use them. You do that using your Resource Box. This is a section that some directories provide in which you have to persuade the reader to visit your site. The directory won’t describe it as such, but that is basically what it is. In fact not all directories provide a separate data box for this, so you have to add it to the end of your article, but either way you design it the same way.
Keep in mind that the resource box should not be used as a bio. Even though the directory might ask you to provide info about yourself, you should use it to promote your website. Here are some ideas for your resource box.
1. Provide more information and a free gift “For more information on this topic and a free gift check out Pete’s website at xxxxxx” .
2. The Second Part Offer “You will find Part 2 of this article at xxxxxx.com, in which you will learn how to put this information to practical use.”
3. The Final Offer “If this article interests you, you will find a limited period free offer on xxxxx.com, that will help you to cure your golf slice.”
These are various uses to which you can put the resource box, and they are all effective in getting the important clicks. However the format that works best for me is something along the lines of: “For more information check out xxxxxx where I will show you how to make every article rock with cash generating pizzazz that makes you more in a month than your website does in a whole year.”
That’s how to use your articles and your resource to make monëy. Some people don’t want the resource to look like an advert. Why not? Advertising is your life’s blood and your resource is the only place in your article where you really can advertise.
Open Domain Market
Categories
Calendar
Top Posts
- Page: Home (29487)
- /forums-for-successful-traffic-building/ (4459)
- /cache/rss20.xml (2536)
- /sextv-or-sex-will-bring-you-more/ (2177)
- /robots.txt (1756)
Other useful information
Stats
Total visit: 11398Visits today: 8
Online now: 0