Archive for December, 2007
Emerging trend in online advertisement!
The online advertisement is here to stay for a long time with us. Current trends indicate the TV viewers are moving away from the box and entertain themselves in online. Searching for information is better suites the folks than to switch through the channels. Think again! How often you have scrolled through your 50 odds channel to find nothing interesting.
With the dominance of the Internet and growing broadband services the online advertisement is about to move away from PPC to PPP.
What is all this PPC & PPP?
PPC stands for Pay per Click. PPP stands for Pay per Play. So you got it, right?
Since the Google introduced the AdSense there are many PPC advertisers emerged and submerged.
The negative effect of the PPC is that if the ads displayed are not relevant to your content, the chance you get a click is less than 10 percent. Note the point here; your visitor will take note of the ad even though they are not clicking on that ad. There are many reasons for this. One could be that your content is more interesting than the ad. Another is that they are disappointed by the ads in the past as they did not provide what the visitor expects.
I have clicked many such ads. It states FREE this and that. But once you are on their site you will realize it wasn’t you was expecting. Yes! I agree why would some one pay to advertise something they want to give away free. OK! Agreed. But why do these advertisers want to mislead my visitor. I have a cretin responsibility by displaying those ads to my visitors.
NOW! We are moving from this PPC and getting more profitable PPP.
With the broadband service becoming the common mean to connect to Internet, the ads are moving from text based to video ads. Thus these ads do not require click on the ad. The ads will play for a certain time like 5 sec or 10 sec for each unique visitor and the publisher get paid. Thus, enabling the publisher to make more revenue with PPP than PPC.
What lies ahead in 2008 for you?
Are you in the ‘make money online’ business? If yes, you might be wondering how the year 2008 going to be for you in terms of making some extra cash.
I’ll tell you, you are going to be happier in 2008 Christmas than in 2007. Why? The online advertisement industries are to make a radical turn toward PPP.
What is PPP? Ah! Yes, you know what PPC stand for, Pay per Click. In the same manor, PPP stand for Pay per Play. Yes you heard it right! The emerging trend is audio and video ads. No more clicks necessary to monetize your visitors. They visit your page and your site plays a 5 to 8 second audio ad. You have earned some cash.
Currently there are many companies looking to enter this lucrative audio & video ads market. The big brother ‘Google’ started to roll out some video ads already. You would have noticed it through your AdSense account.
So, what is the problem you as a publisher for these ads going to face? Nothing other than bandwidth limitation! If you have hosted your site with limited bandwidth, then I’ll advise you to upgrade your account before starting to integrate this kind of ads.
How much band with it is going to use? Her you can do a simple calculation. Audio or video ads sampling rate X your unique visitor amount (The ads company promise to play a clip/visitor/day) X the length of the ad in seconds. This will give you the daily bandwidth used in Kilo bits (Kb). Since the sampling rates are discussed in kilo bite per second, divide it by 8 to convert it to Kilo Bytes (KB). Divide it by 1024 to get Mega Bytes (MB) and finally divide it again by 1024 if you want to get the bandwidth need in Giga Byte per day. Hosting services speak in GB.
Sounds complicated? Here is it in a simple form.
Sampling Rate (X Kb/s) x (length of the Ad in seconds) x (unique visitor/ day) / (8 x 1024 x 1024) = Bandwidth/day
Bookmark this site and visit regularly for updated information on upcoming ‘Make Money Online’ trend.
Wish you all the best for monetizing your site in 2008.
How to setup a “Make Money Online” Website
I had many request to explain the content of this site in plain English. I had the novice visitors in my mind while I wrote these contents. I am afraid that I can’t write them any simpler than this.
At this juncture, I thought I could provide a step by step guide to those who have trouble understanding technical terms.
There are several ways to make money online. I have explained how to monetize your knowledge else where within this site. You don’t sell information directly to make money online, rather you give the information free to your visitor and earn by advertising on your site.
No one is good at everything; everyone is good at some thing!
I guarantee you, you are good at something. Find it out. You might not know the knowledge within you. In that case, ask your friend or anyone who is close to you, about your positive and negative aspects.
Do some brain storming and find a niche which you love to read, talk and write. Also pay attention to the experience you collected in the past which could be very valuable and written down can be a big hit on the net.
DO: Write a minimum of 30 articles on the niche you have chosen not less than 600 words. Take care not to make spelling and grammar mistakes. Write quality contents include your experience. Be open and write how you succeeded or failed. Both information are important. Your reader should be cautioned about the failed routes. Since you have failed once trying that, you can protect your reader from failing by going the same road. They will love it. There after, 2nd to 6th month, post at least 4 articles a week!
Hint: Choose some good image for your articles. Every article should have at least one image. Depends on the subject you may add more images. What ever you do, try and maintain the harmonic flow of the content with the meaningful image.
Tip: A guy writing about Rainforest and earns $ 16’000 to 18’000 a month. The site is getting 1.3 million unique visits per month.
DO: If you don’t have Gmail account, get one from Google now. http://www.gmail.com
DO: Setup a professional website. There are many options to archive this task. I recommend a content management system (CMS), which is easy to setup. I know that, it will be a little hard for you to learn management of such system. The time you spend learning this, will make your life easier, later down the road.
I recommend implementing Mambo version 4.6.2. Joomla is a good CMS too, but the rapid development of that system requires some technical knowledge to keep the system up to date. The best blog platform is WordPress. Need help with setting up your site? Check out what CashTheWeb.com has to offer here . . .
Once you have chosen the CMS platform, install it and follow the respective manual and post your articles.
The Product to make money online
What I am going to sell? This is the next big question goes through your mind. Did you know the 10 sellers sold stupidest thing and became millionaire?
You can sell the devil if he is well cooked.
Here are those 10 ideas that at that time people probably thought “what the heck is he/she thinking “ but today wish that they would have thought of it themselves.
What I am going to sell? This is the next big question goes through your mind. Did you know the 10 sellers sold stupidest thing and became millionaire? Here are those 10 ideas that at that time people probably thought “what the heck is he/she thinking “ but today wish that they would have thought of it themselves.
1. Million Dollar Homepage (milliondollarhomepage.com)
1000000 pixels, charge a dollar per pixel – that’s perhaps the dumbest idea for online business anyone could have possible come up with. Still, Alex Tew, a 21-year-old who came up with the idea, is now a millionaire.
2. SantaMail (santamail.org)
Ok, how’s that for a brilliant idea. Get a postal address at North Pole, Alaska, pretend you are Santa Claus and charge parents 10 bucks for every letter you send to their kids? Well, Byron Reese sent over 200000 letters since the start of the business in 2001, which makes him a couple million dollars richer.
3. Doggles (doggles.com)
Create goggles for dogs and sell them online? Boy, this is the dumbest idea for a business. How in the world did they manage to become millionaires and have shops all over the world with that one? It’s beyond me.
4. LaserMonks (lasermonks.com)
LaserMonks.com is a for-profit subsidiary of the Cistercian Abbey of Our Lady of Spring Bank, an eight-monk monastery in the hills of Monroe County, 90 miles northwest of Madison. Yeah, real monks refilling your cartridges. Hallelujah! Their 2005 sales were $2.5 million! Praise the Lord.
5. AntennaBalls (AntennaBalls.com)
You can’t sell antenna ball online. There is no way. And surely it wouldn’t make you rich. But this is exactly what Jason Wall did, and now he is now a millionaire.
6. FitDeck (FitDeck.com)
Create a deck of cards featuring exercise routines, and sell it online for $18.95. Sounds like a disaster idea to me. But former Navy SEAL and fitness instructor Phil Black reported last year sales of $4.7 million. Surely beats what military pays.
7. PositivesDating.Com (PositivesDating.Com)
How would you like to go on a date with an HIV positive person? Paul Graves and Brandon Koechlin thought that someone would, so they created a dating site for HIV positive folks last year. Projected 2006 sales are $110,000, and the two hope to have 50,000 members by their two-year mark.
8. Designer Diaper Bags (Diapeesandwipees.com)
Christie Rein was tired of carrying diapers around in a freezer bag. The 34-year-old mother of three found herself constantly stuffing diapers for her infant son into freezer bags to keep them from getting scrunched up in her purse. Rein wanted something that was compact, sleek and stylish, so in November 2004, she sat down with her husband, Marcus, who helped her design a custom diaper bag that’s big enough to hold a travel pack of wipes and two to four diapers. With more than $180,000 in sales for 2005, Christie’s company, Diapees & Wipees, has bags in 22 different styles, available online and in 120 boutiques across the globe for $14.99.
9. TruGamerz (TruGamerz)
Faux-suede padded covers for game controllers and gel thumb pads for analog joysticks? No one will buy that. Forget it. The product proved to be so popular, it got picked up by Target.com and Walmart.com and annual sales new exceed half a million dollars.
10. Lucky Wishbone Co. (luckybreakwishbone.com)
Fake wishbones. Now, this stupid idea is just destined to flop. Who in the world needs FAKE PLASTIC wishbones? A lot of people, it turns out. Now producing 30,000 wishbones daily (they retail for 3 bucks a pop) Ken Ahroni, the company founder, expects 2006 sales to reach $1 million.
Thanks to: Wired Tech News
Do you get the idea? Spend time and select the niche which you love. By selecting what you love, you will have fun doing that while growing your money tree!
The biggest mistake people make in life is not making a living at doing what they most enjoy.
Brainstorm until you find a satisfying topic to write. Don’t let your brain idle, there is enough information stored in it as it is. Above all be creative.
An idle brain is the devil’s workshop.
Is your brain idle? :0)
Get Prepared to make money online
Make money online is not a “Get rich quick” thing or what ever you want to call it. So if you can’t dedicate a good amount of time daily in the beginning, I suggest you drop this idea and move on.
You will have to write a lot in the beginning or get some one to do it for you. Making money online is not difficult if you have the time and skills. It is the amount of time and dedication, make many to drop within a year of starting a website or blog to make money online. You better think again. The advantage of starting a blog to make money online is that you can work from home and do so when ever you feel like working. Now that’s the sound of freedom.
Still a GO!
By failing to prepare, you are preparing to fail.
- What are you going to write in your blog? Read your competitors site. Take time to understand how you are different from them and how you want to put them on a paper. What ever you put on a paper can be published as a web page. So if you are comfortable go ahead and write them on your notebook.
- What is the system you are about to use to manage your content? For the purpose of blogging, I recommend WordPress. There are many open source CMS. If you don’t know what CMS is or which one to choose, then read more about CMS here.
- How to publicize your site? Once you have your site live, you should let every one know that you have a site out there with information. publish to RSS archives, Article directory list etc.
- How are you planning to monetize your visitors? Now, don’t get me wrong for saying monetize your visitor. The more visitors you get to your site, the more you will earn. Thus you are not going to monetize your site or its content, rather you will be monetizing your hits. You know, hits are generated by your site’s visitors.
So you have enough home work for now.
Get them done as you please and continue with “Action”. (One of the reasons to start “make money online” is to work from home as you please, right?)
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